Teleseminar or Webinar for Online Social Media Program?

In finalizing a 6 part program on Social Media Business Strategy, I’m weighing whether to deliver via teleseminar or webinar Having promised people for ages that I would provide a seminar series on social media strategy for business, I’ve finally put the content together and am ready to launch the program in September. The question…

Practical Social Media for Tourism and Travel Industry

Social media practitioners Becky McCray and Sheila Scarborough offer new course for tourism operators Tourism these days is a significant element of the economy of many countries and according to one report I read the share of tourism in international gross national income is 6%. Tourism also plays an important role in specific regions and…

Meanings of "Social Business" and Implications for Branding

Is the term “social business” about doing good with social media or about how social technologies work in the business context and how does that affect my branding? Not long ago, in the process of seeking greater focus in my business and related branding, I formed the view that the term “social business mentor” was…