Do you have more than one LinkedIn account? Every now and again I am surprised by a request to connect on LinkedIn with someone I had thought was already a connection. Sometimes it is the case that we were not previously connected. But sometimes it’s because they have more than one account. Some have more…
I was interviewed recently by Chris Muccio, author of Amazon best selling 42 Rules for 24 Hour Success on LinkedIn. Chris was working on the second edition of that book and wanted to learn about the 30 Day Linking Blitz project. This morning, Chris sent me a link to the video below, which I think…
Back in January I posted here about being found on LinkedIn for your ideal search terms and promised a follow up with a demonstration, using an example of something I had done in that regard. Here it is. Demonstration: adding “social media marketing” keyword To test the effect of adding a keyword phrase, I added…
If you haven’t looked at the Company Page layout on LinkedIn for a while, now would be a good time. There have been some major changes, all – to my mind – for the good. For a quick introduction to setting up a Company Page on LinkedIn, check out my post on the MYOB blog…
I was feeling some self-imposed pressure recently because I knew I should be doing more with my LinkedIn presence and engagement – at which I’m supposed to be a bit of an expert – but it seemed other things kept getting in the way. “Aha!” sez I to myself “What if I committed to a…
One of the least obvious steps in optimizing your professional profile on LinkedIn is in fact one of the most important, in terms of being findable for the services you are offering. That’s what LinkedIn calls your Professional Headline. It’s the set of words that sit just below your name on your Profile page. If…