The Social Media category covers posts across a broad spectrum of social business, social networking, social networks, social media, new media, Web 2.0, cloud computing, mobile, digital media, blogging, podcasting, video marketing, online marketing, and social selling.
The LinkedIn Publishing Platform Early last year, LinkedIn opened its publishing platform – its blog, if you will – to all English-speaking members and more recently (Jan 2015) signalled that members speaking other languages would also have access. Previously, the privilege had been available only to a select group of “Influencers” such as Sir Richard…
I’m planning a new podcasting show and in the process I’ve been reflecting on my podcasting journey so far, which has included a few starts and a few stops. With a few lessons learned along the way. Some key lessons have been: The focus of your show must fascinate you You don’t need elaborate gear…
No one likes rejection. So why do so many LinkedIn users actually invite rejection instead of connection, by using one or other of LinkedIn’s pre-set, canned, boilerplate invitations? Simple system explained.
An Eye-opener on Attitudes to Business Blogging Here’s a paradox. When I speak to business owners about incorporating a blog or blogs in their social media strategy the response is, at best, polite but unengaged listening. That contrasts with the often quite animated discussions I get into about Facebook, Twitter and even LinkedIn (rarely YouTube,…
Getting Serious with LinkedIn I love running workshops and seminars about LinkedIn. I don’t love the usual reality of not having enough time to: go into the finer points, so people can get some real mastery of the platform give people immediate, hands-on experience of LinkedIn skills, such as optimising their profile or setting up…
Looking for content How do you find great content to tweet about or share on Facebook or LinkedIn or some other social network, or inspire a blog post you can be proud of? If you are challenged by that, you are not alone. Just now I searched on Google for the term <finding great content>…