When I stood up in Canberra a couple of weeks ago to deliver the keynote for the last day of the Hillross Financial Services annual conference 2012 I was a tad nervous. Not shaking nervous, but neither just the usual pre-presentation edginess I usually feel on the basis that I want to make sure I’m
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Today, as part of my current course with the Social Media Academy, I’ve been working an exercise to develop a concept and framework for a consultancy business in the field of social media. In line with how the assignment was set, the first thing I did was to endeavor to define the problem my business
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“Education costs money, but then so does ignorance.” Sir Claus Moser Having done a lot of study, of different subjects and in different learning environments, I have to admit there have been times I’ve thought I’d done enough studying and learning. But if ever there was an era when continuing education was not a luxury
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Two years on, Forrester Research’s POST template for developing a social media strategy still works extremely well It’s almost two full years now since my post here on the subject Simple Template for Social Media Strategy and still, month in, month out, it keeps coming up as the most visited post on this site. Time
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Wow! Things change so fast in this Internet-driven world. And if your business is wholely or largely in the online world, how you describe what you do and have reasonable confidence that will still be an appropriate tag a couple of years from now? OK, twelve months from now? As I realized the other day
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