PR 2.0 with Cloud Power

Over the past couple of days I’ve been communicating with an Australian agency about PitchEngine and how it might work for them and their clients. I sent them a text document with some key points and some links to example sites. I was thanked and asked a couple more questions. (Update: see latest version of that text document.)

Then this afternoon I sent a link to this very short video “You are not just a business”. They liked it.

So I thought I should share it more widely.

(Disclosure: Des Walsh manages sales for PitchEngine in the South Pacific region)

Jason Kintzler on Who is Using Social Media Release

One of the several reasons I was pleased to sign up recently to represent social media release platform Pitch Engine’s interests in Australia and New Zealand was that I both respect and like the Founder and CEO, Jason Kintzler.

Jason’s not only smart enough to have taken the concept of a social media release – which had been around for a while – and turn it into a very usable, effective product in the form of Pitch Engine. He is also, quite simply, a very pleasant bloke to know, someone you like the idea of doing business with. I think you’ll get a sense of that in this interview with Arik Hanson, where Jason and Arik talk about who is using the social media release and how.

Arik also gets Jason to share a few interesting items about his life as Jason, as distinct from his life as Pitch Engine CEO.

PitchEngine for Australia and New Zealand

pelogo140The main news for my company and me in the past week was the announcement of my appointment as social media release PitchEngine’s Manager for Australia and New Zealand.

The announcement was, of course, via a PitchEngine social media release. A feature of the release is that it came not from PitchEngine HQ in the USA, but from Guangzhou, China based company CFM which is the base of operations for PitchEngine Asia. The full release includes a link to a 14 minute conversation about the announcement, between my Guangzhou-based colleague, CFM Chief Exec Lonnie B. Hodge, and me.

You can also read the full release from the box below: note the “full screen” button for greater ease of reading.

Having spent hours in the past, constructing social media releases manually, I really love the ease and speed of the process with PitchEngine, as well as all sorts of other great features. So representing PitchEngine in my part of the world is a pretty cool thing to be able to do.

(More about PitchEngine, in a recent post on my Thinking Home Business blog)

If you have any questions about how PitchEngine works and how it might help your business or organization, please ask – in the comments or, more privately, on the contact page: if I don’t have the answer I’ll make sure we get an answer from someone who does.

PR 2.0 Optimization Seminar April 8, Guangzhou and Web

When I’m speaking to business people about social media I find it helpful to have illustrative stories from my direct, personal experience.  That’s why, in conversations over the past couple of weeks, leading up to this coming Wednesday April 8th’s PR 2.0 Optimization seminar in Guangzhou, China and on the Web, I’ve been enjoying having at my fingertips a practical illustration of how social media can help business, efficiently and economically.

PR 2.0 Optimization Seminar banner

Because as well as the subject matter being very much about social media, in the promotion and staging of the event there is a practical use of social media tools and approaches.

For example:

  • The event is being publicized on Facebook and Twitter and via PitchEngine, an online media service which has been built precisely so as to meet the continually evolving demands of a social media enabled economy.
  • At least two of the people presenting at the seminar, Brian Solis and I, will be doing so virtually, via Skype video.

There is also a philanthropic dimension. The company organizing the event, CultureFish Media, of which I’m an Associate, is also providing a special discounted entry price scholarship for the first 300 people from a range of specified groups, including members of Social Media Club worldwide and people on Twitter, and the proceeds from those tickets will go to helping build shelters for survivors of the catastrophic Sichuan earthquakes.

CultureFish Media

Keeping My Carbon Footprint Down with Skype Video

Thanks to Skype video, I will have the pleasure of being a co-presenter, with my colleague Professor Lonnie B. Hodge, at a workshop being held a few weeks from now about 4,300 miles (about 9,300 km) away, in Guangzhou, China.

I love doing live presentations, but on this occasion my presence will be virtual.

Apart from the time-saving, it gives me a nice feeling about my carbon footprint. No air travel – nor taxis to and from airports – no hotels. Just sitting at my desk and looking into the camera.

For more information about the workshop, including, location, times, how to register (for participation in the live event or online) go to the event Facebook page.

Yesterday I had a chat with Lonnie about our intentions and plans for the workshop day.

The audio of our chat lasts about 36 minutes: you can listen here or download the MP3 file to your iPod or other MP3 player. Note that this podcast was first posted yesterday on my Social Media Show site, so you may have listened to it there. If not, happy listening! :)