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Archive for conversation

Why Asking About the ROI on Social Media is the Wrong Question

One of the many knowledgeable and articulate people I was privileged to meet and learn from recently at BlogWorld & New Media Expo is Jason Falls, director of social media for Louisville, Kentucky based brand-building agency Doe-Anderson. Jason’s blog Social Media Explorer is a regular fund of information and fresh perspectives, as exemplified in his

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Looks Like Westin Hotels are Not Listening to the Conversation

We know broadband is a joke in Australia. Promising to deal with that was, putatively, one of the reasons for the massive vote for Kevin Rudd’s party to take government. But even with what is currently available, you would think that a major international hotel group would be keen to offer companies using its facilities

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