I keep telling myself I won’t do it again, but there I was yesterday, having another fundamentally frustrating conversation about social media with a Baby Boomer business owner who did not really want to listen. It started with his making a polite enquiry about what I “did” by way of business and – once I

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As I mentioned in a previous post, I am working with some US colleagues on a proposal for a panel session on Boomers, for the October 2009 BlogWorld & New Media Expo. I’m also working with colleagues in China on projects to do with marketing to people there. I’m conscious all the time of the

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Had a great conversation today on Toby Bloomberg’s BlogTalkRadio Diva Marketing Talks program, about Boomers and Social Media. Toby’s program notes summarize who was there and what we were on about: Think that social media is all about Mils, Gen X or Gen Y? Think again. The Boomer Generation may be late to this party

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