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Archive for blogworld08

Why Asking About the ROI on Social Media is the Wrong Question

One of the many knowledgeable and articulate people I was privileged to meet and learn from recently at BlogWorld & New Media Expo is Jason Falls, director of social media for Louisville, Kentucky based brand-building agency Doe-Anderson. Jason’s blog Social Media Explorer is a regular fund of information and fresh perspectives, as exemplified in his

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Lonnie Hodge to Speak at China Bloggercon 2008

I’d love to be able to attend China Bloggercon 2008 in Guangzhou, China, a couple of weeks from now – November 15th to 16th to be  precise. Having been just over a month ago at another gathering of bloggers and other new media enthusiasts in Las Vegas, NV, USA – BlogWorld & New Media Expo

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Cool Celt at BlogWorld Expo 2008: Ewan Spence

You couldn’t miss Ewan Spence at BlogWorld Expo in Las Vegas last week. He was the one wearing the kilt. And the smile. Cool guy. Pioneering podcaster having launched The Podcast Network with Cameron Reilly before most of us knew what a podcast was. Unfortunately, because I had a few commitments as one of the

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Technorati State of the Blogosphere 2008 Farewells Big Numbers Game

BlogWorld Expo Keynote by Richard Jalichandra Like some others, over the past year or two I’ve been less than impressed by Technorati’s performance. So I was frankly not overwhelmed with anticipation of the keynote address by Technorati CEO Richard Jalichandra, at last weekend’s BlogWorld and New Media Expo in Las Vegas. In the event, I

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