Jay Deragon CEO Social Flights: Interview

Do you ever think, when someone comes up with a great idea, “Hey I could have thought of that”? Or maybe you did think of it and then let it go or hit too many obstacles to make it happen. I guess that’s a common enough experience for any of us who like to think of ourselves as entrepreneurs.

Jay Deragon, CEO Social FlightsBut I know it is beyond the realms of fantasy that I would have come up with my friend Jay Deragon’s concept of Social Flights. And even if I’d thought of it I would not have known where to start to make it happen.

In this interview I chat with Jay about this new arrival on the travel scene, whereby folks who might never have thought they would be travelling in private jets are doing so.

The short story about Social Flights, in the words of the website, is:

Social Flights uses social technology in a whole new way to allow like-minded travelers to find each other efficiently and effectively.  Social Flights gives those travelers the means to share and coordinate their travel plans and to secure private aircraft for their trips.

Jay expands on that in the interview. I found the story fascinating, especially the bit about Travel Tribes, and I hope you will too.

Social Flights - Air Travel Without All the Hassles

Joining China Global Speakers

In the past couple of years, since having the privilege of moderating a panel on blogging at ad:tech Beijing, I have been actively engaged in developing my business interests and connections with China, in association especially with my colleague Lonnie B. Hodge, and with that seeking to deepen and broaden my understanding of the complex world of modern China.

This month I have had the distinct honour of being invited to join China Global Speakers and have accepted.

China Speakers screenshot

Thank you Helen Zhang and colleagues. I trust you know I will do my utmost to live up to the confidence you have shown in me.

Social Media Briefing for Executives, Las Vegas

Top team to deliver social media strategy day in Las Vegas, October 14

The Las Vegas Strip at Dusk

On the eve of BlogWorld & New Media Expo in Las Vegas next week, a group of very social media savvy people will be providing a focused day on social media strategy, targeted for executives.

Social media authority and national speaker Dave Taylor and Doyle Albee, President and social media practice director at public relations and capital management firm Metzger Associates, have assembled an impressive array of speakers with serious business as well as social media credentials.

Social Media for Executives, Oct 14, Las Vegas

Appropriately, there is a social media release with more details – on PitchEngine of course :)

Booking details here.

(No commission or other benefit to me in plugging this event, apart from the warm inner glow I will most assuredly experience if I learn that this post has been instrumental in helping someone get the benefit of the experience and wisdom of this team).

Image credit: The Las Vegas Strip at Dusk, Nevada Tourism Media Relations, via Flickr, Creative Commons

Social Media for Young Elite Athletes and Performers

When I first met Michael Jeh, former top cricketer and now staff member at Griffith University on Australia’s Gold Coast, back in June, I was impressed by the story he told me of his Skool Project and was very pleased to sign up. Today I had the privilege of participating.

I did a 90 minute session with the students about social media and social networking, with an emphasis on developing and protecting their personal/career brand. More of that in a separate post.

Right now, here is a short interview I did with Michael just before the next lot of presenters kicked off with the final sessions of the project’s second day. The Gold Coast City Council gets an appreciative mention and there is a challenge to other levels of government and the business sector to get behind this terrific project to support and develop our young leaders.

Cool New Tool for Finding and Sharing Travel Information

aMap.toSome cool people I know have produced a cool tool for creating short map links for your email, Twitter, social networks and blogs. aMAP.to is a tool to guide people to destinations with travel-related information for their trips.

If you have ever gone through the process of trying to send to someone, successfully, a link to a Google map, you will know that the process is, putting it politely, a nuisance. The URLs are just so long!

This for, instance, is the Google map for where I live
Map, Island Drive, Tweed Heads
View Larger Map

This is the URL:

http://maps.google.com.au/maps?hl=en&ie=UTF8&ll=-28.184858,153.544257&spn=0.038205,0.077248&z=14

I’m always concerned that, in transmitting a link like that, in an email or on a forum, it can get broken up and thus not work.

So up till now I’ve tended to use one of the standard URL shorteners, like TinyURL or SnipURL . So if I use, for example, TinyURL, that long URL comes out something like this: http://tinyurl.com/tweedhds

Which is ok, as far as it goes. But for the recipient it could be a link to any web page, not necessarily a map.

What if the shorter URL was more obviously a map link?

This is what the application aMAP.to provides.

aMap.toHow it works, basically, is that I go to the site, http://amap.to and enter the location I want. A Google map is produced and I can create a link, or links. For example, the long link above becomes, in the short version, http://amap.to/a3dqp I can also generate a longer link, more informative than either the source link from Google or the short version from aMAP.to, spelling out the street and street number, town/city, zip/post code, country. I can even create my own custom link (with a bit of extra code tacked on), such as http://amap.to/wheredeslives.._362g5

In the example here, it looks from the map as if I am living in or on the Tweed River. In fact, although I live on the shore of the Tweed River I don’t live on the river itself. Although there are some perfectly lovely houseboats nearby. Why it looks that way is that I’ve moved the red marker because I can’t show my exact address (long story, but it won’t show on Google) and if I put the marker closer to the house it comes up with a street number that’s not ours (and I don’t know who lives there).

Incidentally, the red marker impressed me, because I can’t see with the original Google map how to have a marker like that.

There is more to it than that. There is a huge amount of information loaded into the aMap.to tool, including over 140,000 hotels worldwide, some 200,000 Wikipedia pages with travel-related information.

For example, one of my favorite hotels, which I recommend whenever someone is looking for an excellent, not expensive hotel with free wifi, close to transport, clean, helpful staff etc etc, in New York City, is the Pod on E 51st St. In the past I’ve given people just the URL for the hotel. Now I can give them a customized map referenced URL with more information – and the map! Here it is: http://amap.to/podhotel_2m6mz (no liability, not responsible if you get a grumpy desk clerk etc etc etc).

aMap.to link to Pod Hotel, NYC

aMap.to is a project of Social Horizon, a development team based in Brisbane, Australia. They are seriously smart, creative and passionate about what they do.  And they’ve traveled a lot.

This is what they say about aMap.to:

We think that there is still a lot more that can be done to improve the way that people find and share travel information via the web and mobile devices. aMAP.to is the first of our tools that will help guide people to a destination, supported by travel related information that they may need to plan their journeys.

I like it. And not just because the people at Social Horizon are friends.

But they are nice people, with real smarts not just about tech things and worth talking to if you have a project you think they might be able to help with.