Small Town Business Success…Cooly Rocks On!

A Don’t Give Up Story My friend Becky McCray, from Alva, Oklahoma is a great advocate for small towns. Living and working in the relatively small town of Tweed Heads (pop. 7,525) I love reading Becky’s Small Biz Survival stories about how communities can...

Newsletter Subscribers Down, Open Rate Up

This post is a bit in the way of a “what I’m doing in my kitchen” story. I’m guessing it will be of interest mainly or only to people interested in the business of email newsletters, but I know people have lots of opinions about newsletters,...
Email Frequency – How Many Emails is Too Many?

Email Frequency – How Many Emails is Too Many?

Email overload is no joke I understand email overload and if I were better organised I would probably unsubscribe from more lists than I actually do. Or maybe it’s that feeling of not wanting to risk missing out! But as I’m not opening a lot of those...