In my Social Media Tune Up series, this third one on Twitter goes into a bit more detail on my approach to the “follow/unfollow” challenge and may need to be read in conjunction with the Part 2 post in this series. For the benefit of people new to Twitter, it’s probably worth mentioning the “No

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Yesterday, as part of this Social Media Tune Up series, I wrote about Twitter and shared some general thoughts about how Twitter fits into my business strategy. In this second post on the topic I focus on my approach to the whole business of following and being followed on Twitter. I emphasize that it’s my

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This post about Twitter is the first on a specific social media platform promised in my Social Media Tune Up post last month. Different Twitter users have different reasons for being on Twitter and different ways of behaving there. Why I am there and how I use Twitter may be quite different from why you

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