Layout Image

Archive for August 2009

Getting a Handle on Social Personas at Social Media Club Sydney

I’m looking forward eagerly to the Social Media Club Sydney event planned for tomorrow night, 31st August. What with that and attendance at the next day’s Future of Influence Summit, I expect my brain will be buzzing with new ideas and perspectives by the time I get home on Tuesday night. There are two speakers

Read more →

Influence: Summiting Simultaneously San Francisco, Sydney

Thinking about the Future of Influence Summit I’ll be attending in Sydney this coming week, and having an abiding interest in the derivation of words, I looked up “influence” in my Collins English Dictionary and was interested to see that although the meanings listed for the noun were not terribly helpful (e.g. “an effect of

Read more →

Social Media Roadmap Workshop at Gold Coast

I knew I’d been talking, more than doing, about my social media roadmap workshop concept when the last person’s eyes glazed over. Yes, it’s been a while coming! But at last, in tandem with my friend and colleague Associate Professor Michael Rees (@mrees on Twitter) from nearby Bond University, I’ll be presenting the first workshop next

Read more →

Trusting Chris Brogan

Even though I haven’t read Chris Brogan’s new book, Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust, co-authored with Julien Smith, I know it will be good excellent. Because Chris doesn’t do less than excellent. So what is this “trust agent” stuff? The blurb on Amazon helps out: The book

Read more →

links for 2009-08-11

Why PRs are the last to ‘get’ the internet – Anthill Magazine James Tuckerman presents a compelling case for PR people to place a higher value on the potential of online marketing and acknowledges that even those who do get the point may may (will?) need to educate their clients. (tags: pr public+relations anthill Australia)