Ni Hao from Oz: edited

By Des Walsh | Apr 9, 2008

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Whoops! this was meant to be a private page, not a post. Apologies if you have come here expecting something interesting. I’m editing it rather than deleting it, so as to provide a little less confusion.

Groundswell and Social Media in the Global Economy

By Des Walsh | Apr 3, 2008

Charlene Li and Josh Bernoff, top researchers at Forrester Research, are clearly on a winner with their forthcoming book on social media, Groundswell: Winning in a World Transformed by Social Technologies
On the Groundswell blog you can read the Table of Contents and download a fifteen page excerpt.
The promise the book’s promotion on Amazon makes to […]

PR People Reach Out to Bloggers, Sans Blog

By Des Walsh | Apr 2, 2008

Here’s a challenge for some PR folks:

they have figured out that their interests and their clients might be better served if they could get their story picked up by bloggers
they are not bloggers themselves so they just send stuff to bloggers the way they send stuff to mainstream journos
their story doesn’t get covered

What to do?
First, […]

WordFrame Partners with Webarts for Asia-Pacific

By Des Walsh | Apr 1, 2008

ITBrix/ WordFrame announced last week, via PRWeb, the appointment of my company as solution providers for WordFrame – with a special emphasis on our Asia Pacific region.
I’m excited about this. In various forums and conversations and on this and other blogs I have been promoting the use of social media in business for a while. […]

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