LinkedIn, the online social networking service, now with over 5.5 million members, encourages users to help one another by providing “endorsements” – something like references.

In a post today on my Thinking Home Business blog, On Moderation In Using and Seeking LinkedIn Endorsements, I point out some of the challenges with this system and an interesting discussion going on at present among blogging recruiters.

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Des Walsh is a business coach and independent, confidential sounding board for business owners and entrepreneurs. A long term advocate of smart, risk-mitigating business use of technology and a certified social media strategist, he is well placed to support businesses in adapting to the rapid changes in the technological, business and social environments. Connect with Des on LinkedIn, Google+ and Twitter. And to stay in the loop, get Des’s weekly Social Business Bites (select snippets of his "best of the week" online finds).